Using our unique expertise in managing multi – channel healthcare marketing, we designed a marketing plan to enhance the reputation and authenticity of the Aster Medcity. Collaborating and conversing with the Aster team at every step, we developed a strategy that involved redesigning and streamlining the existing digital strategies with high-quality content and designs. Our solution was to create a digital media presence that complements Aster Medcity’s existing reputation while significantly improve their engagement and brand awareness.
We also envisioned establishing a powerful brand image in all age-region groups by stand-out print ads and informative advertorials. Another tricky task was to deliver medical content most appealingly and interestingly. Additionally, we also increased mindshare through topical activations and campaigns.